1. Bill Baird owns Los Angeles

    Bill Baird owns Los Angeles

  2. OINKSTER BURGER WEEK

  3. A Handsome Future

    Hova

    “I know. I know what y’all asking yourselves. He gonna ever fall off? … No.” Cha Boy Young Hov 

    LOS ANGELES — Welcome ye to the freshly minted, freshly varnished Fresh-o-sphere 2.0 beta. This marks the beginning of a new era in Hud-dom.


    Since we last talked, a bunch of stuff has happened. Maggie! Tigers hit the World Series! And who honestly gives three sheets about the rest.

    Here’s what remains true since 2005 (Fresh 1.0):

    1. California is my favorite place in the world (looking at you, irrigation

    2. Los Angeles is the greatest city ever created (looking at you, Langer’s and The Sun)

    Here’s what’s changed:

    1. Maggs flippin’ rules (hat tip, Becks)

    2. Coffee is worthy of hours and hours of focus and toil (obvs, Intelli)

    3. I say the word “brand” a lot and can talk about Facebook “strategy” (bovs, Camp Organic)


    Fresh will be a new and happy home for the old gang to read up on the Hudsons. Facebook is a tad bit limiting. And Twitter is for crazy people. So here we are on Tumblr, blogging it up again.

    What do I do these days? Sit down my child.



    “We came, we saw…we kicked its ass.” Peter Venkman

    As I’m prone to blather on and on about, the ol’ career thus far has been one “I can’t believe I got this job” gig after another. Since about May 2010, amid the lastest impossibly-awesome job I was doing, I began playing footsie with a couple of dream jobbie type scenarios. One involved writing.

    ***And I dammmmmmmm near got the effer. Writing for a guy who I consider one of the finest in all media. Meetings were had. Vibes were good. I was getting my CAA tattoo picked out w/3D lettering…then, alas, nothing. Not sure why. Sure was nice to meet that bunch, tho…***

    I had a nice little “other” dream job in the wings. No kidding. Here in 2011, I’ve had two looks at jobs I can’t fully believe exist.

    ***And this is excluding the one working for a pro sporting team which may or may not have lost the ability to hire me when they, um, well… I’m not even counting that one. FREEESSSSHH***

    Cha Boy Young Hud will be joining forces with three of the top names in specialty coffee, right here in Los Angeles. A new force in the roasting world, a new cafe in LA, and a fresh-outta-the-oven brand to manage and strategize Twitter profile photos for. Don’t laugh. Some people actually do this for a living. And take themselves quite seriously. OMG SMH ROFLMAO (Plus, I’m apprenticing with mop/cleaning-gum-out-of-the-locks…a growth industry)

    My company is run by Tyler Wells, Michael Phillips and Chris Owens…all formerly of Intelli. And, as you might guess, they are as talented as they come. Coffee start up! Some freelance writing! Tons ‘o running!

    So stay tuned, crank up the Kelly Clarkson and get all crunky…the Fresh Life breathes anew. Catch the fever.

  4. Welcome to Los Angeles, Grundig 2440

    Welcome to Los Angeles, Grundig 2440

  5. …or Choose the Bin Laden Death Photo Mug for a $30 Donation (Via OG Fresh Ben Callet)

    …or Choose the Bin Laden Death Photo Mug for a $30 Donation (Via OG Fresh Ben Callet)

  6. Good day inna morning

    Good day inna morning

  7. Freezing in SoCal!

    LOS FELIZ — Tomorrow, I’m gonna head up into Griffith Park and run around like a fool on the trails for an hour or two. Been chilly round LA for the past few days…everyone complaining about mid-60s like, well, Angelenos.

    It has been a little weird. By mid-May, it’s usually shorts and tees. But this year there’s been rain pretty well every month so far and it’s only been 80s and up for a week at a time once.

    THE HELL IS GOING ON?

  8. This Golden Temple was rebuilt after being burned to the ground by a monk who thought its perfection challenged the Almighty. *Not pictured, Jamie Cook.* (Nara, Japan)

    This Golden Temple was rebuilt after being burned to the ground by a monk who thought its perfection challenged the Almighty. *Not pictured, Jamie Cook.* (Nara, Japan)

  9. tumblrbot asked: WHAT IS YOUR FAVORITE INANIMATE OBJECT?

    tumblrbot, obvs.

  10. fresh: 2011 Edition

    SMELL YA LATER

    LOS FELIZ — Effing wonderful to have you all here again. Now, a few years in the books, a couple bucks in the bank…we are nothing to fuss with. There’s a monster storm brewing on this domain, kids. Sit on down. Let Huddy do the words.

    Since we last spoke, the Fresh-o-sphere has added a daughter named Maggie (“Maggs”) and lost a cat (Kitty).

    I took a job at Edmunds.com. Then did PR for a day. Then solved the internet at Organic Inc.

    For the next 10 clicks or so it’s gonna be running/coffee/writing. Documented here. And that’s all she wrote in the California sunshine…so watch and wait.